WENDYS - FREEZER DIGS | petrofilms



Wendy’s beef is fresh never frozen.

How old is frozen? Have you ever really thought about it? Or worse, maybe it never even crossed your mind. Well, prepare to change the way you think about frozen… Forever.

Thanks to the impassioned, kind of, almost-totally scientific, (and let’s be honest), heroic explorations and life work of Rick and Victor, we now know, ‘Fresh Never Frozen‘, is not just a catchy, sound good slogan, it’s actually a cold hard scientific factoid. A tangible base line, if you will. A standard by which to value true quality in beef.


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